GoHighLevel AI agents
GoHighLevel AI agents,built under your brand and kept working.
GoHighLevel (GHL) AI agents answer calls, reply to texts and chats, book appointments and update the CRM. Scope Nine builds them white-label for agencies, so your clients see only your brand.
GHL already ships the AI, and the tools are cheap. What agencies lack is time to set each agent up, connect it, test it and keep it working. That is the part we do.
Get a free technical audit of one client account, or start with a fixed-scope sprint from $999.
The AI is cheap. A setup that works is not.
GHL prices its AI through AI Employee plans and pay-per-use fees. The Unlimited plan costs $97 a month per sub-account. It covers Voice AI, Conversation AI, Reviews AI and Content AI, within fair use.
Switching an agent on is the easy part. Making it right for one client is the real work. That means the script, knowledge base, calendars, CRM fields and handoff rules.
Connecting outside systems often takes code. GHL's own guide to Voice AI custom actions says advanced setups "may require help from a developer."
Then the client's business changes. Hours move, prices change, someone deletes a calendar, or an outside system goes down. The agent keeps talking, now with the wrong answers.
That is what agencies pay us for: a setup that works, and keeps working.
What we build with GHL AI agents
We use GHL's AI where it fits, with tested paths, fallbacks and clean handoffs to humans. Every build lives in your agency account, under your brand.
- Voice AI receptionists
- GHL Voice AI answers inbound calls, makes outbound calls and books appointments mid-call. We set each client's script, business hours, after-hours rules and transfer rules.
- Conversation AI for SMS and chat
- Conversation AI replies on SMS, email, Facebook, Instagram, WhatsApp and web chat. We write the qualifying questions, route by channel and tag, and set follow-ups for leads who go quiet.
- Agent Studio agents that reach outside GHL
- Agent Studio is GHL's builder for custom AI agents. Its agents can search a knowledge base and the web, and reach outside systems through API calls or MCP connectors. We connect them to the client's other systems and to GHL workflows.
- Knowledge bases
- Agents answer from a knowledge base of websites, FAQs, files and tables. We build it from content the client approves and keep it current.
- Booking to calendars
- Voice AI and Conversation AI can both book appointments. Voice AI can route callers to different calendars by service type. It follows each calendar's availability, buffers and minimum notice.
- CRM updates
- After each call or chat, workflows update contact fields, tags, pipeline stages and tasks. We map what the agent collects to the fields your client's team uses.
- Handoffs to humans
- Conversation AI can hand a chat to a person when the contact asks, or when the bot can't help. Voice AI can transfer the call to staff.
- Monitoring and fixes
- We test each agent with scripted chats and test calls before launch. After launch, we read transcripts and logs, fix what breaks and update the agent when the business changes.
What GHL gives you vs what we add
| Area | What GHL gives you | What we add |
|---|---|---|
| Voice AI | Agents that answer calls, book appointments and transfer to staff | A script, hours and transfer rules for each client |
| Conversation AI | Bots for SMS, email, social, WhatsApp and web chat | Qualifying questions, routing rules and follow-up timing |
| Agent Studio | A builder for agents with knowledge base, web search and API tools | Agents we connect to the client's other systems and workflows |
| Outside systems | Voice AI custom actions that send POST webhooks mid-call | Endpoints, authentication, data mapping and fallbacks for failed requests |
| Knowledge base | Storage for websites, FAQs, files and tables | Client-approved content that we keep current |
| Handoffs | Human handover for chats and call transfers | Rules for who gets the chat, when, and when the bot steps back in |
| Testing | Prompt Optimizers for test chats and test calls | Test scripts built from each client's real questions and edge cases |
| After launch | Transcripts, logs and a Knowledge Gaps page | An engineer who reads them and fixes what breaks |
How it works
Free technical audit
Send one client sub-account. We review its AI setup, automations and tracking by hand, with findings in 48 hours.
Scope one agent
We agree on the job, channels, calendars, systems and handoff rules. You get a fixed price in writing before we start.
Build and connect
We build the agent, then connect calendars, CRM fields and outside systems.
Test the failure paths
We test what happens when the calendar is full, an API is down or a caller wants a person.
Launch and keep it working
We launch, then watch transcripts and logs. On an Embedded Delivery Pod, we keep agents current across your client accounts.
Where to start
Free technical audit
Free
We review one client account by hand and send written findings. Request the audit.
Client Delivery Sprint
From $999 one-time
A senior engineer delivers one defined outcome on a fixed scope.
Embedded Delivery Pod
From $4,000 per month
Ongoing senior-led delivery with a clear monthly capacity. We prioritize with you, own delivery, and stay.
Straight answers
- What does GHL's AI Employee cost, and what do you charge?
- GHL charges its own AI fees. As of October 2026, AI Employee Unlimited is $97 a month per sub-account, and Growth is $50 a month. Phone and text charges are extra, and some tools, like Agent Studio's flow builder, bill per use.Our work is separate. The audit is free, sprints start at $999 and the Embedded Delivery Pod starts at $4,000 a month. GHL says its prices may change, so check them before you quote a client.
- Can GHL Voice AI work as an AI receptionist?
- Yes. Voice AI can answer calls in business hours, after hours, on weekends and on holidays. It answers common questions, books appointments and transfers callers on rules you set.It is only as good as its script and knowledge base. So we write both for each client and update them when the business changes.
- Can the agent use systems outside GHL?
- Yes. Voice AI custom actions can look up or send data through outside APIs during a live call. Agent Studio agents can reach outside systems too, through API calls or MCP connectors.GHL currently supports only POST requests for those custom actions. We build the endpoint, handle authentication and set a fallback for failed or slow requests. For other connections, see our GHL integrations work.
- What happens when the AI doesn't know the answer?
- It should hand off to a person. Conversation AI can assign the chat to a named team member and pause the bot for a set time. Voice AI can transfer the call to staff.We also review the questions Voice AI couldn't answer, using GHL's Knowledge Gaps page. Then we add the missing answers to the knowledge base.
- Is GHL AI Studio the same as Agent Studio?
- No. GHL says they are two separate tools. AI Studio builds websites, landing pages, forms and booking flows from a prompt.Agent Studio builds AI agents, and new agents now start as Managed Agents you describe in plain language. For pages and funnels, see our GHL funnel building service.
- Can you fix a GHL AI agent someone else set up?
- Yes. The free audit shows what the current setup gets wrong and what it costs to fix. You see that before you commit to anything.
Keep the client.Outsource the engineering.
Start with a free audit of one client account. See exactly what we would fix before you put us behind your brand.
Get a free technical audit or start with a Client Delivery Sprint from $999. Need code beyond the agents? See our GHL developer service and our white-label GHL services.
